The surest way that you will find a legitimate work from home business is to start something for yourself. You can build a business from scratch that is all yours. Granted it may be easier to sign on with a business you have seen advertised as legitimate. However there is a lot to be said for freedom and independence.
While the programs you have seen may be legitimate, they may not be profitable, or there may be other issues that may impede your progress, such as lack of support or a glut of already existing businesses in that niche. Even a bad reputation in an industry such as 'MLM' can make it an uphill battle for you. This may be unfair and untrue, none the less it will be harder for you than if you start something on your own.
If you think of a business that you can do completely on your own, you have the ultimate freedom to do with it what you will. You can ensure that it is a legitimate work from home business by being honest in your promises, and keeping your word. You can over-deliver and price your products fairly so that all may benefit, not just you.
There is 'emotional' language that can compel people to follow you that doesn't have to be 'hype' that will make them mistrust you. Lots of people know the 'if it is too good to be true it probably is' saying, and plenty of them have fallen for false promises and are now skeptical. It doesn't put you in a good light if you have to start right off defending your integrity rather than to be promoting your actual business.
It is always the ideal situation if you use or have used the product yourself so that you can be totally honest in your assessments. You know the other saying, 'it is not what you say but how you say it', and if you truly believe what you are saying because you know first-hand, then what you say will ring true. If you haven't used them, it is a good idea to have honest testimonials from people that have.
Facts and figures also go a long way in conveying that yours is a legitimate work from home business. When you quote statistics or ratings always be sure to provide the source of that information to make doubly sure that people trust what you are saying. Honesty is always important and having tangible proof is the ideal whenever possible.
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